Having loved the old MINI’s and Fiat 500’s and revelling in their return to the car market with fantastic cars I was keen to set my eye on a car which was not only a supermini but also an Alfa Romeo.
The Alfa Romeo MiTo, designed in Milan and built in Torino (hence the name) has built their first ever supermini based on the simple principle of sexy styling with an £11,000 price tag, tempting for any mere mortal.
The exterior of the MiTo takes hints of inspiration from the achingly beautiful Alfa Romeo 8C Competizione, with similar if not softened front air intakes, and lights. Much like it’s range topping cousin, the MiTo has an immense challenge of competing in a well established market. Give me Ferrari and Lamboughini to compete with any day over what the Alfa Romeo MiTo has however. The daunting challenge of competing with a giant seller such as the BMW MINI and the heart warming FIAT 500, not to mention the Vorsprung durch Technik of the new Audi A1, this is a dog eat dog market. All we need now is an American challenger and we will have the car equivalent of WW2 (although they will probably join in a few years time when the MINI has nearly won).
The Alfa Romeo MiTo does have a lot on its side however, most importantly a badge which signifies in its self
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